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Applied AI for growing businesses

Sharper operations.
Smarter teams.

We build AI agents and automation for your business, and train your team to use them every day.

Trusted by growing businesses across manufacturing, retail, healthcare & more

Sharper operations

We find the manual work in your business and hand it to AI.

AI agents that handle repetitive work, automations that connect the tools you already use, and assistants that answer questions from your documents, catalogs and data. Working systems, live in a few weeks.

Magnifying lens revealing inefficiencies in a tangle of workflow threads
1

Map

We audit your workflows and find where hours leak and errors creep in.

Modular blocks assembling into a glowing automation node
2

Build

We build the agent, automation, or assistant around how you already work.

Rising glass bar chart measuring time saved
3

Deploy & measure

We ship it live and track the time and cost it saves.

e.g. a dealer-support assistant answering catalog and spec questions instantly, or auto-generated quotations across your distributor network.

Up to 70% less time on repetitive back-office work.

A team collaborating in a dark office lit by violet monitor glow
Smarter teams

Most AI projects fail because nobody uses them. We train your team on the workflows they already run every day, so using AI becomes part of the job.

We stay until your team
uses it every day.

  • Hands-on upskilling tailored to your team's real tasks
  • Workflow-specific playbooks and prompt libraries
  • Internal AI champions we help you grow
  • Ongoing support until your team uses it every day

We judge a project by how many people use it each week.

Proof

Built, shipped, measured.

Abstract event ticket with check-in and payment nodes
TicketRootEvents & ticketing
Challenge
Large live events like Comic Con and the Delhi Saras Mela, where thousands of people, cashless payments and on-site teams all meet in a few hours.
What we built
The event platform behind it: ticketing, QR check-in, cashless event wallets with reconciliation, a crew app, and AI photo matching for attendees.
₹5 cr+

in event-wallet transactions processed through the platform.

Read the case study →
PES ElectricalManufacturing & IoT
Challenge
A smart-meter manufacturer with 1,50,700+ meters deployed needed proof that field staff actually reached each site.
What we built
A field-staff platform with QR check-ins at sites, live location, fake-GPS detection, device binding and attendance reports.

Field attendance verified at the site, not taken on trust.

Read the case study →
Lash Assist ProAI SaaS · Canada
Challenge
Lash artists couldn't tell why some clients' extensions fell out early, and had minutes between appointments to work it out.
What we built
A subscription app with session logging, client records and Ivy, an AI assistant with ten advisors that reads each artist's own data.

Specific advice on every client, from the artist's own data.

Read the case study →
A document transforming into slides, video, and a quiz
LearningDigsAI content
Challenge
Turning raw course text into engaging formats ate up creators' time.
What we built
An AI pipeline that converts text into PPTs, videos, and quizzes.

One document → decks, videos & quizzes in minutes.

AI audience platform (NDA)Ad-tech · India
Challenge
An ad-tech company's audience tool was a demo prototype, not a product brands could use with real data.
What we built
Marketers describe an audience in plain English, AI plans it, and it's counted live and built for Google and Meta ads.

From first commit to production in about five weeks.

Read the case study →
Travel-document courier (NDA)Travel services · USA
Challenge
A US passport and visa courier needed online booking, shipping and compliant photos, while holding as little personal data as possible.
What we built
Booking with automatic shipping labels, an AI photo service for passport and visa photos, and automatic deletion of personal data after 31 days.

Privacy built in, not bolted on.

Read the case study →
Corporate wellness platformEmployee engagement
Challenge
Running a months-long health challenge across a 10,000–20,000 person company, between individuals and departments.
What we built
A web and mobile app that syncs steps and workouts from Apple Watch, Android watches or the phone, with live leaderboards and rewards.

Every step counted, every department on the leaderboard.

Read the case study →
KITABOOWeb platform
Challenge
A digital-publishing company that needed its website and lead generation to move faster.
What we built
Their website, landing pages, lead-generation forms and blog, which their team now edits and extends with AI.

New pages without waiting on a developer.

Read the case study →
Joistic Lab

We build with AI every day. It's why we can teach it.

Our lab is where we test new models, build internal tools and try ideas on our own work first, so the methods we bring you are current.

Glowing agent orbs racing through a dark circuit maze

Internal agent experiments

Agents we run on our own operations before we ever ship one to a client.

Crystalline model cores under measurement rings on a dark bench

New-model evaluations

Every notable model release, pressure-tested against real workloads.

Half-built wireframe game controller glowing violet

Original IPs & prototypes

Games and tools we build to test what holds attention and what ships fast.

Exploded view of an abstract machine with glowing annotation lines

Published teardowns & build logs

What worked, what broke and what it cost, written up in public.

Who you'll work with

Talk to the people who build it.

Shashank and Rohit have been building products together since 2016. In 2018 they co-founded Bakbuck, a social contesting app for Indian users, with Abhinay Jain. It grew to about 7.5 lakh registered users, and Nazara Games invested in its seed round in 2019. Joistic is what they built next.

Your first call is with one of them.

Shashank Kakrecha
Shashank KakrechaCo-founder
Rohit Naidu
Rohit NaiduCo-founder
FAQs

Questions we hear on first calls

What does Joistic do?

Joistic is a Mumbai-based applied-AI studio. We build custom AI agents, workflow automation and AI integrations for growing businesses in India, and train teams to use AI in their daily work.

Which companies does Joistic work with?

We work with Indian companies of roughly 50 to 500 employees. Most are manufacturers and distributors, retail and D2C brands, healthcare and pharma companies, HR teams, and events, education and media businesses.

How does an AI project with Joistic start?

It starts with a 30-minute call about one workflow. We then map that workflow with the team that runs it, build on the tools you already use, take it live in a few weeks, and measure the time saved before suggesting anything else.

How much does an AI agent or automation cost?

Pricing depends on the workflow and the systems involved, so we share a fixed-scope quote after the first call. Starting with one workflow keeps the first project small and easy to measure.

Does it work with Tally, our ERP and WhatsApp?

Yes. We build on top of the tools Indian businesses already run, including Tally, ERPs, CRMs, WhatsApp Business, email and spreadsheets, instead of asking your team to switch software.

Who owns the code and the AI system?

You do. Clients own the code and infrastructure we build for them, so there is no lock-in.

Sharper operations. Smarter teams.
Let's build yours.

Start with one workflow and see the results before you expand.

Not ready for a call? Send us a short brief and a founder will reply within one working day.